The importance of freshness in coffee beans
Imagine two cups of coffee: one made from beans freshly roasted one week ago, and another made from six-month-old beans. Most coffee lovers would immediately choose the former, but why?
Simply put, the freshness of the beans impacts coffee’s flavour and aroma. We can break down this impact into three distinct elements:
1. Flavour retention – These unique profiles, ranging from fruity and floral notes to rich, chocolatey undertones, peak shortly after roasting.
2. Aroma intensity – A single roast balances some 30 aromatic compounds, which develop differently over time and alter the sensory profile.
3. Acidity and brightness – Fresh beans should exhibit a crisp acidity that adds depth and character to your brew. These, too, diminish as the beans age.
The roasting process initiates the complex series of chemical reactions that affect each of these factors. The longer past the roast date, the less favourable each of these will be. Any coffee enthusiast will tell you that freshly roasted coffee beans offer a noticeably better flavour compared to stale beans.
To get the freshest beans, buy yours from the local coffee roaster and look for the “roasted on” date on the coffee bag. Coffee beans are best about 5 days after roasting, however quality will diminish after about thirty days.
The role of packaging in preserving freshness
Certain environmental elements speed up the oxidation process that saps the freshness of coffee beans. These elements include:
● Moisture
● Light
● Heat
● Oxygen
Packaging protects beans from these elements. An airtight, vacuum-sealed, or nitrogen-flushed environment is ideal, as these factors preserve the freshness of coffee beans for as long as possible.